While these films have great plots and performances from famous actors, moviegoers are very reluctant to watch them in a theatre, and instead they would want a major experience that IP driven movies provide. Over the years, even projects from celebrated and popular directors like Ridley Scott and Steven Spielberg have failed to earn big at the box office as their movies had to go against the big names from the world of Marvel, DC, Star Wars and many more. 'Unless you have a Marvel star, financing any film is very, very, very, very difficult-no matter how important the story, no matter how urgent the story, no matter how talented and awarded and appreciated the artist is.”įollowing the Marvel boom, producers both inside and outside of Hollywood are taking less risks to fund movies that doesn't have a major IP involved in it, because it might tank at the box office. “Am I working for the Goliath that’s killing the David?' Also Read: Fans Discuss the Possibility of Another Major X-Men Character Being in Doctor Strange in the Multiverse of Madnessĭuring a recent interview with Vanity Fair, Cumberbatch noted how, even though movies like The Power of the Dog have great stories and characters, these films won't receive the backing in terms of finances without the addition of an actor who has played a major role in a Marvel.

While he enjoys playing the sorcerer in Marvel franchise movies, the actor recently admitted that he's working with the Goliaths of the movie industry, which are trampling the box office performances of other films.

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